Google Search Console AI Report: What It Shows

Search Engine Optimization Technology Web Development

Sep 30, 2026 · 5 min read

Google Search Console AI Report: What It Shows

Google’s Search Console now tracks how websites fare in AI-generated search results, offering insights into a shifting digital landscape. Sites can now gauge their visibility and engagement through AI features, adapting to the evolving search ecosystem.

The Google Search Console now includes a report on generative AI performance. For years, Google has included search engine optimization (SEO) metrics in the Google Search Console. Sites can now see exactly how their pages perform in AI-generated search features. There's now a report that lets users see their performance in Search through AI-generated content.

The Generative AI report now in Google Console

The generative AI report is a report provided by the Google Search Console that allows the user to see data about their website's performance in search results. While the Google Search Console has always offered tools and reporting for search engine performance, the report now covers generative AI features. The generative AI report is available in the Google Search Console section titled "Performance" for users to access. Google explained that users can see how often their site appears in AI-generated search results in the new report. They can also see which pages perform best and worst in AI-generated search features. Google explains that the report will allow users to see how their pages perform in AI-generated search features. They can see how many impressions their pages receive in AI-generated search results and how that changes over time. The report will help them understand where their AI-generated search traffic is coming from. The report shows which pages are receiving the highest or lowest impressions in generative AI features. This report is added to Google Search Console, which has always helped users monitor their site's performance and search presence. The new report shows how generative AI features affect a site's traffic and visibility.

Why it matters: Search in a Changed World

Search results have changed significantly. AI-generated content has become increasingly prevalent. Google has been pushing AI integration into their search engine results. Google has worked hard to produce AI-powered search products and features, including Pages set to automatically generate content based on inputs. AI-generated content is easier than ever to publish and find. The new report is yet another step in giving users new insights. The insights will be useful as users begin to optimize sites for AI use.

AI Performance for Pages and Devices

The report surfaces data tailored for users. The data will help them understand how AI-generated content affects their traffic. The report helps users learn from the largest metrics: impressions, clicks, and performance changes. They'll know how people interact with AI-generated search results. Using the report, they can learn more about the source of their impressions. The report helps users find out which pages are receiving the highest or lowest impressions in generative AI features. Users can also learn more about their AI-generated impressions by device and by country. The report lets them identify which pages perform the best in AI-generated search results. This helps the user see how AI features affect your website. They can see the number of clicks and impressions over time. The report lets them check the performance of different pages and devices. They come from different countries, generating insights into AI-generated search traffic.

Generative AI features in the report

The AI report shows a page's performance in AI-generated search results. Google explains users can see how their site’s AI search traffic changes over time. Google wrote that users can see how frequently their pages appear in AI search results. This includes impact metrics like high and low AI impressions. The report gives insights into the performance of generative AI features. The report helps users understand how people interact with their site’s AI features. It includes a breakdown of performance by page and device. The report also includes a breakdown of impressions by country. Google explains that the report lets users see how AI impacts their site. They can see how traffic to their site changes over time and click rates. The report provides metrics by page and device. They can see generative AI features affecting their site. The report helps the user understand what content types work best for their site.

Future of the Google Console

Unlike regular SEO techniques, Google's AI features are still pretty new. This integration means users must adapt their site. Google's AI features change how people interact with websites. The report's data will help users monitor AI performance. The report has their generative AI performance data. The report brings users closer to understanding how AI features affect their site traffic. It provides detailed metrics tailored to generative AI performance. Data users can see includes the change in impressions over time and the pages with highest and lowest impressions. Google claims the report will help users optimize their site for AI-created content.

Now that you've got the tools, get cooking

Users who put in the time and energy can expect to see their SEO efforts reflected in AI-generated search query results. This new data will help them get more impressions on their websites. The new report has a lot of detail—this means users will need to spend some time understanding the new report. Google gives users a breakdown of their AI feature performance. Users can see how many impressions they get from AI-generated search results. They can also see how those impressions change over time. The report also shows which pages are getting the most and the least impressions. Consider assessing your AI impressions by search interest. You can learn how people interact with AI-generated search results.

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Questions readers ask

How do I access the generative AI report in Google Search Console?

You can access the generative AI report in the 'Performance' section of Google Search Console. It's designed to help you understand how your website is performing in AI-generated search results, providing insights into impressions, clicks, and overall visibility.

What specific metrics does the generative AI report provide?

The report shows how often your site appears in AI-generated search results, which pages perform best and worst, and how many impressions and clicks your pages receive over time. It also helps you identify the sources of your AI-generated search traffic, including device and country data.

How can the generative AI report help me optimize my website for AI-generated search features?

By providing detailed insights into how your pages perform in AI-generated search results, the report helps you understand which content is most effective. This information can guide your SEO strategies, allowing you to adapt your site to better align with AI-generated search features and improve your visibility and engagement.

Is the generative AI report available to all users of Google Search Console?

As of now, the generative AI report is available in the 'Performance' section of Google Search Console for users to access. If you have a verified site and are already using Google Search Console, you should be able to see this new report.

Can I see how different devices and countries affect my AI-generated search performance?

Yes, the report provides data on AI-generated impressions by device and by country, helping you understand how different audiences and devices interact with your content in AI-generated search results. This can be particularly useful for tailoring your content to specific demographics and optimizing for mobile or desktop searches.

How does the generative AI report differ from the standard performance reports in Google Search Console?

The generative AI report specifically focuses on AI-generated search features, providing unique insights into how your site performs in this evolving area of search. While standard performance reports offer a broad view of your site's search visibility, the generative AI report zooms in on AI-generated content, helping you understand and adapt to this new aspect of search.

What should I do if I notice a significant change in my AI-generated search performance?

If you see a notable change, use the report to investigate which pages are affected and why. Look at the impressions, clicks, and performance data to identify trends or issues. This information can help you make data-driven decisions to improve your content and optimize for better performance in AI-generated search results.

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